MUHAMMAD SAAD ULLAH*; MUHAMMAD UMAIR; ASAD ALI QURESHI; FAZEELA MARI BALOCH; SAJJAD AHMAD. The Role of Digital Technology and Digital Innovation Towards Firm Performance in a Digital Economy: In Pakistan. Bulletin of Management Review, [S. l.], v. 2, n. 1, p. 56–77, 2025. Disponível em: https://bulletinofmanagement.com/index.php/Journal/article/view/89. Acesso em: 23 feb. 2025.